The Cleveland Guardians’ organization is very good in soliciting opinions. As a former season ticket holder (we guess), we are on their mailing list and we get surveys all the time regarding our feelings, usually about the experience at Progressive Field.
We have a confession too. We are probably not the demographic they really want to hear from. At the end of each questionnaire, we are asked for our age. Let’s just say, our favorite player growing up was Sudden Sam McDowell, so we bet our answers go into the “he’s get off my lawn” guy file.
We are often critical about the “game experience” at the corner of Carnegie and Ontario, mostly because (we know, this is silly) we go downtown to watch a baseball game.
Most of the surveys have to do with the different types of food or beverages at the ballpark, although recent ones have dealt with the renovations which will occur over the next few years at Progressive Field and the latest had to do with game experience and the franchise name change, a bit late on that one, no?
The attendance for Cleveland baseball spiked under two separate times: The late 90’s when the team was dominant and the Browns did not exist, and the late 1940’s when yes, the franchise won its last World Series (1948) and it was owned by Bill Veeck, who was in touch with things people liked and was willing to take risks.
Many times in sports, the answer is right in front of you.
For instance, the Browns were successful in the late 50’s through 1970 with a running attack led by the great Jim Brown and Leroy Kelly. The current edition of the team is following that path with Nick Chubb and Kareem Hunt (no, we didn’t forget D’Ernest Johnson).
The late 80’s Browns’ defense had two shutdown corners. The current organization is trying to do the same, although it’s a plus having Myles Garrett.
We doubt the Guardians’ front office can put together a lineup with potentially six Hall of Famers (Jim Thome and Eddie Murray are already there, and you can make very good cases for Albert Belle, Kenny Lofton, and Omar Vizquel, while Manny Ramirez would be there if not for PEDs), so why not go the Veeck route in an effort to boost attendance.
Veeck spoke to the fans, asked them what they liked and what they didn’t, and then put that into action. Instead of announcing giveaway days and special promotions, he just did them, so fans didn’t know when they showed up if someone special was going to happen or not.
We greeting fans when they arrived and spoke to them as they departed. He was like a host at a party who wanted to make sure everyone had a good time.
We understand Paul Dolan doesn’t seem to be comfortable doing this sort of thing, but he could hire people who can do it.
This is not to say all of the folks who work at Progressive Field are uncaring robots. Many enjoy the people who attend the games, but it has to be universal.
Once you create fun, then allow people to experience it, lower ticket prices, which are among the highest in the sport. Get rid of dynamic ticket prices. Have ticket deals for the times when the weather is less than ideal in Cleveland.
Alternative jerseys? Fans love them, Cleveland hasn’t done this. When was the last time the franchise celebrated a former player by putting them in the team’s Hall of Fame? Those are just simple things? Why doesn’t the organization do them?
We have said it many times over the past few years, there is interest in the major league baseball team here, the television rating show it. Why don’t folks come downtown? That’s what the ownership should be trying to find out?
It’s not rocket science, but it is about fun. Make it fun to attend a Guardians’ game.
Maybe the front office doesn’t know what fun is?